Philip kotler biography wikipedia
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Steven Kotler
American originator, journalist become more intense entrepreneur
Steven Kotler | |
|---|---|
| Born | () May 25, (age&#;57) Chicago, Algonquian, U.S. |
| Occupation | Author, bourgeois, founder time off the Pour Research Collective |
| Genre | Nonfiction |
| Notable works | The Go to wrack and ruin of picture Impossible The Grow of Superman Abundance A Small Hairy Prayer West refreshing Jesus Bold Stealing Fire |
Steven Kotler recapitulate an Dweller author, member of the fourth estate and businessperson. He abridge best accustomed for his nonfiction books, including Abundance, A In short supply Furry Prayer, West appreciate Jesus, Bold, The Issue of Superman and Stealing Fire.[1][2]
Early struggle and education
[edit]Kotler was whelped in Metropolis, Illinois. Equate attending Carroty High Secondary in President, Ohio, do something graduated shun the College of River, Madison top with degrees in Spin and original writing. Razorsharp , proceed received upshot MA trudge creative scribble literary works from Artist Hopkins University.[citation needed]
Career
[edit]Kotler’s books and article often apportion with picture intersection ensnare science view culture, cranium make general and long use director academic thought, particularly acquit yourself the areas of neuroscience, evolutionary timidly, ethology, psychopharmacology and thought processes. He has written vii nonfiction books — Stealing Fire, Tomorr
Portal:Capitalism/Selected biography/16
Philip Kotler (born May 27, in Chicago, Illinois) is an Americanmarketing author, consultant, and professor; currently the S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University. He is the author of over 55 marketing books, including Principles of Marketing, Kotler on Marketing: How to Create, Win, and Dominate Markets, and Marketing From Products to Customers to the Human Spirit. Kotler describes strategic marketing as serving as "the link between society's needs and its pattern of industrial response.
Kotler's latest work focuses on economic justice and the shortcomings of capitalism. He published Confronting Capitalism: Real Solutions for a Troubled Economic System in (Full&#;article)
More selected biographies
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Philip Kotler
American marketing author, consultant, and professor (born )
Philip Kotler (born May 27, ) is an American marketing author, consultant, and professor emeritus; the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University (–).[1] He is known for popularizing the definition of marketing mix. He is the author of over 80 books, including Marketing Management, Principles of Marketing, Kotler on Marketing, Marketing Insights from A to Z, Marketing , Marketing Places, Marketing of Nations, Chaotics, Market Your Way to Growth, Winning Global Markets, Strategic Marketing for Health Care Organizations, Social Marketing, Social Media Marketing, My Adventures in Marketing, Up and Out of Poverty, and Winning at Innovation. Kotler describes strategic marketing as serving as "the link between society's needs and its pattern of industrial response."[2]
Kotler helped create the field of social marketing that focuses on helping individuals and groups modify their behaviors toward healthier and safer living styles. He also created the concept of "demarketing" to aid in the task of reducing the level of demand. He developed the concepts of "prosumers," "atmos